Speaker 1: Bonnie Parrish-Kell

Title: The Most Ignored, Overlooked and Hated SEO Tactic
 
Description:  Your client or employer wants their Web site to top the search engine results pages for every single possible term, get hundreds of thousands of hits each day, and make a ton of money along the way. In the rush to get started writing page copy, optimizing pages, link building, diving into social media, etc., all too often the most important step is missed – and it’s the very first one! In this 20-minute presentation, you’ll learn how this first step will give you the information you need to implement a successful search engine marketing plan while helping you manage expectations and preconceived ideas.

Your presenter is Bonnie Parrish-Kell, search engine marketing instructor in the Internet Design & Certificate Program at UNLV Educational Outreach, and president and chief rabbit of Dancing Rabbits Communications, a marketing, public relations, copywriting and Web solutions firm in Las Vegas and Seattle, WA.

Speaker 2: Renaun Erickson

Description: Renaun will be presenting a shortened version of his presentation at 360|Flex